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Bye bye, Sunday Scaries.

Treat yourself to a moment of self-care.

Find your new self-care routine

Sustainable Self Care Natural, Cruelty-Free, Made in the USA

Female-Founded Brooklyn-based small business

Charitable 10% Donated to Brooklyn & Environment nonprofits


Make every day a self-care Sunday


Klei is a Brooklyn-based self-care company committed to sustainability, promoting self-love, and giving back to our Brooklyn community.


Bath & Body

Our bath and body products will help you to relax and unwind whether you have 5 minutes or an hour.



I'm a Fashion Editor Whose Beauty Routine Is Totally Plastic-Free

"I’m VERY obsessed with this clay-based cleanser in powder form. Mix just a little powder with a few drops of water and it works itself into a rich lather that is so calming for the face." - Julia Gall, Marie Claire

29 Holy Grail Skincare Products That BuzzFeed Writers Actually Swear By

"This 100% natural Klei mask that's the radiance boost your dull skin deserves. It's gentler than most clay masks, meaning you can probably use it even if you have really sensitive skin." - Alice Prendergast, Buzzfeed

Actor Nikki Reed Shares Her Bedtime Routine

"I use face wash from a company called Klei, and it’s just like magic. They make little glass jars of different clay formulas that you can use to nourish or scrub or mask." - Hannah Dylan Pasternak, Self Magazine

Do Calming Beauty Products Work

"An hour-long hot bath after a stressful day is proven to provide stress relief. Adding a bath soak filled with lavender and cedarwood essential oils is a nice addition to an already relaxing beauty ritual." - Bianca Lambert, Byrdie

Clean Beauty Products We're Obsessed With This Month

“Confession time: we love this bath salt. A blend of French green clay, dead sea salt, lavender and aloe vera, it detoxifies, balances, soothes and hydrates the skin, all while smelling amazing. You pretty much can't go wrong with anything Klei.” -Carly Milne, E! ONLINE

A Face Oil For Everyone

"Klei 2% Salicylic Oil - Have frequent breakouts but still want the nourishing, glowy effects of a face oil? This one’s for you." - INTO THE GLOSS

"This steam kit from Klei Beauty is packed with uplifting scents plucked from nature, like rose, hibiscus, and orange. Keep it on your bedside table to prompt you to take a few minutes to make things steamy every once in a while." - mindbodygreen

This Top-Rated Natural Facial Oil Basically Makes Your Skin Plumper & Look 10 Years Younger

"We did some digging and found a top-rated facial oil that not only delivers results, but also works without controversial and potentially-dangerous ingredients–it’s Klei’s Avocado & Rosehip Nourish Treatment Oil." - Emily Belfiore, SheFinds

This $28 Floral Face Steam Is Exactly What Your Skincare Routine Is Missing

"A steamer is perhaps more low-maintenance; a floral face steam, like those offered by Klei and LUSH Cosmetics, is arguably more relaxing. (And, it has to be said, more Insta-worthy.)" - Jessica Defino, The Zoe Report

Natural Skincare

Pamper your skin at home with our spa-worthy natural skincare. Our skin care products are great for all skin types.

Water-free formulations

All Klei products are made without the use of water. This reduces waste of the earth's most precious resource, and creates an extremely shelf-stable product.

Recyclable Packaging

We focus on using glass jars, with minimal use of plastic. All components of our packaging is 100% recyclable, and we ship orders using only earth-friendly packing materials.


Our products are never tested on animals, only our friends and selves. We only source ingredients from certified cruelty-free suppliers.

About Klei

Giving Back

Learn about the nonprofits that we donated a portion of our online sales to.


Our Story

Read about Klei's founding story and learn about our founder, Val.



Learn about our sustainability mission and what makes Klei products earth-friendly.


Our Values

Animal-Friendly, Earth-Friendly, Inclusivity, Self-Love, and Transparency - these are the core values that shape Klei as a company.


For the Self | Our Self-Care Blog

Everyday Wellness Practices

We believe in the power of everyday self-care rituals. Our self-care steps and mini-habits can help you reduce anxiety and lead a more balanced life.

Everyday Self-Care Practices

Our self-care steps and mini-habits can help you reduce anxiety. Each step is a quick action that you can take to make yourself feel better.

2021 Klei Holiday Gift Guide

Happy Holidays! Last year, the holidays were not what we all hoped they would be. We are ringing in this year's season with lots of hope and positivity for a...

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